Thursday 16 May 2013

General Topics

Visual Culture


Visual culture is the focus on cultural meaning of art culture and art history.
With the influence of technology growing rapidly, it heavily influences the medium in which visual culture is accepted. Visual Culture can be defined as the process that determines how information, meaning or pleasure is accepted by consumers in forms of media such as magazines, the internet and television. The main importance of visual vulture is the relationship that develops between images and consumers that are evaluated for their cultural significance.

Global Village
Global Village is also known as the internet. As technology has a great influence in daily society, people have argued the positive and negative aspects of the Global Village, such as reduction of social bounds. It also allows people to interact with each other from great distances and different parts of the world. Although it has been criticized for the breakdown of human interaction, it also has the ability to allow people of different cultural heritage to draw from each others experience and expression. It has increased the speed of communication, allowing for the spread of information to a larger target audience. A result of this is that awareness can  be raised on various topics quickly and efficiently.


Postmodernism



Towards the end of the Modernism Movement the experimentation of principals and styles that were evident in Modernism began losing precision and limitations. A merging of consumerism and Modernism culture  among other things created its own tradition, ironically since the Modernist era was based on denying tradtion. This formed a new foundation from which Postmodernism was born.

Postmodernism created art that pursued new direction, that was beyond  culture and accepted Modernist practices, creating new mediums and explored life in whatever method the artist preffered. This gave shape to brilliant artwork which clashed with Modernist ideals.

There is also the perspective of artwork, Modernist artwork tend to contain meaning within to its context and gravity, where as Postmodernist art leaves the viewer to interpret the art based on their experience. 

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